Direct Mail Advertising for Real Estate

Successful Realtors rely on direct mail to find new listings, make announcements, and to advertise. Open house invites and notices are well served with a postcard mailer. Over 500 billion dollars of Real Estate change hands every year in USA, and over 5 million homes are sold annually. Savvy agents and real estate marketers are deploying automated real estate direct mail marketing campaigns to scale up their prospecting for listings, buyers and prospects, with great success.

Why Direct Mail?

Top real estate marketers have long used direct mail to find new prospects and grow their businesses. To compete effectively in real estate market, you have to think of creative ways to boost your efforts. You can utilize the cutting-edge and unique data-driven direct mailers and other marketing ideas to get attention of your target audience.

Multi-channel marketing is becoming more and more popular for prospecting, call-to-action, and also lead-generation. A successful marketing strategy always includes direct mail combined with other marketing solutions. Optimize your integrated marketing programs and campaigns by including self-mailers, direct mail postcards, variable data personalization, with a great call-to-action.

Best Practices for Real Estate Direct Mail Marketing